Google places is over now. It allowed business owners to create locations within Google Maps with general business information. Customers find them on a local scale with only a minimum amount of work for the business owner. Now Google Places has been replaced by a new feature that combines its Google Plus social site “Google+ Local”.
Announced on Wednesday, Google Plus Local is the newest do by Google to include its networking site into more of its other products, with the goal of creating a single, seamless Web experience.
Google Plus Local is developed to let users discover and share information about local restaurants, shops and other sites as they did in Google places.
“Finding the best places to go is an essential part of our lives, as are the people and resources that help us make those decisions,” Google product manager Avni Shah wrote on the company’s official blog. “In fact, the opinions of friends, family or other trusted sources are often the first we seek when looking for the perfect restaurant for date night or the cafe that makes the best latte ever.”
A new “Local” tab on the side of a Google Plus page lets users click and search.The results will appear when Google users search for a local site using Google search or Google Maps.
About 80 million businesses pages listed on the less-social Google Places already had been converted to Google plus local.
Some in the tech world were saying that Google Plus Local might be a technique to catch users interest to Google Plus.
“What Google still lacks in Google+ is a way of getting different businesses’ networks to interact with each other — meaning, Facebook may have its own Facebook Places, but it also has a range of apps from others, like Gogobot and more, that enhance that experience,” wrote Ingrid Lunden of TechCrunch.
Indeed Google+ Local is an excellent opportunity for business owners who are looking to make more out of their online campaigns.