Rocket Internet group launches PrintVenue as an online printing service in India
Gurgaon based PrintVenue has been launched as an online printing service solutions in India. The venture has been launched 3rd july and is supported by German online startup group Rocket Internet. The company is founded by Saurabh Kochhar, who was earlier associated with McKinsey & Company.
PrintVenue is mainly focussing on small and medium enterprises company as its prime customers. Speaking to The Next SEO, Saurabh Kochhar said, “We got the idea two months back as we saw a tremendous opportunity for an organised online player in the printing market. The printing market in India is highly unorganised and is primarily offline. We did a market research and saw that small businesses did not know where they can get a cost effective and good printing solution for their business. This is where we plan to bridge the gap.”
The website printvenue.com currently offers Business Cards, Letterheads, Notepad and Stamps and according to Saurabh, it will soon start dealing with Leaflets, Flyers, Banners, Strips e Posters, Invitation Cards and Recycled Paper Products.
As a part of its launch, the company is offering its consumers to print their first 100 business cards for free. Speaking about their marketing plans, Kochhar said that the company will primarily rely on social media and digital marketing.
Rocket Internet GmbH is a German online startup incubator founded in Berlin in 2007 by the Samwer Brothers. They have cloned other business models and replicated them successfully elsewhere. Rocket Internet is a German incubator, started by Samwer brothers and other ventures of Rocket Internet in India include Jabong.com (ecommerce), HeaveandHome.com (online home and living ecommerce portal and magazine) and FabFurnish.com (online shopping destination for furniture and home ware), FoodPanda.in (an online food ordering service), OfficEyes.com (B2B deal site).
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